Proven Processes That Work
We Help Bring Form To The Function
- 1. We guide a Comprehensive discovery process to help determine where your customers are online
- 2. We define keywords to search and monitor key influencers and social chatter for relevant conversations
- 3. We map out strategies that will help you find and engage prospective clients
- 4. We establish a compelling content strategy to begin educating and nurturing your community
- 5. We provide cross-platform analytics reports, connecting the dots from beginning to end, and providing transparency to the online marketing funnel
- 1. We conduct interviews with internal and external stakeholders to determine core business and communication objectives
- 2. We define strategic keywords, SEO strategies and core topic parameters to utilize when creating content
- 3. We define content marketing and article marketing strategies to help build external awareness and organic traffic
- 4. When applicable, we search our blog publisher network for guest blogging opportunities to help build traffic, authority, and SEO linkbacks
- 5. We provide in-depth analytics reports and face-to-face feedback with regard to the community’s consumption habits
- 1. We review existing marketing and sales processes to determine rip campaign opportunities
- 2. We define core content requirements/sections for the email campaign
- 3. We define the marketing funnel by which each email strategy will be strictly measured
- 4. We help build, manage and optimize landing pages for conversion tracking and further intelligence
- 5. Our analytics provide a level of clarity unmatched by any platform available today (geolocation, social implications, multivariate testing scenarios, etc.)
