Subscribe
Signup to receive Emails of New Blog Posts:
Get updates, news, and event info about the latest in social media from our exclusive Agency Entourage Newsletter.
It’s been a busy and successful year here at Agency Entourage. Did you hear the good news? Agency Entourage finished as a finalist for the 2013 Greater Dallas Business Ethics Award! The award honors Dallas-based companies committed to practicing an ethical business culture throughout every facet of their organizations. The application process allowed us to …more
I first heard about Agency Entourage my junior year at Southern Methodist University in a social media marketing course. Our professor showed us a video of the work Agency Entourage was doing and I was instantly impressed. When I had the opportunity to interview with the full service digital marketing agency in January, I was …more
Instagram isn’t the newest social media platform out there, but it’s holding strong as one of the most important tools for brand marketing. With so many new platforms coming out, on a seemingly weekly basis, Instagram still stands out. Here, showing a brand’s human side is not only allowed, it’s crucial. Instagram creates the unique opportunity …more
Is your writing bland and boring? Stop writing stale content. Check out some of our tips for writing better copy: Write Things People Want to Read Providing your audience with content they actually want to read is critical for the success of a brand’s digital audience. Quality outweighs quantity when it comes to producing …more
Content marketing is the art of constantly creating new content to update various online platforms for your brand. Not only is this good for SEO purposes, but it creates fresh content that engages users and keeps them coming back to the brand’s pages. Below Content + illustrates that content marketing is the heart of online …more
What would your writing look like if you weren’t allowed to use spell check? Don’t worry, you’re not alone. There are a lot of common grammar mistakes. Most people’s writing would look a lot different without the help of their computers and only a pen in their hand. Your writing is often your first impression …more
One truly effective way of promoting community in social posts is to “tag” relevant people, business and organizations in status updates. In Twitter this can be achieved with a simple “@” mention, and on Facebook by tagging friends and businesses. This week LinkedIn announced in a blog post that they would be incorporating mentions into …more
Facebook is a-changin… again. March 2013 marked an unusually eventful month for Facebook. Along with the new timeline changes, which have not fully taken affect, there have been some notable updates that greatly impact the way brands and users are able to interact on Facebook. Hashtags: You heard me right! According to the Wall Street …more
As a writer, it’s your job to not only create content for your audience, but also to know everything about who you are trying to reach. If you don’t know simple demographic and geographical information about your audience, you’re wasting your time writing for them. Writing is important, but timely content is just as crucial. …more
It’s 2013. Do you know anyone your age who doesn’t know what Google is? Much like breathing, the internet has become one thing all North Americans have in common. The digital landscape is growing every day and it isn’t showing signs of slowing down. Businesses simply marketing their product online with banner ads and ‘calls …more
Are you struggling to land a news story for your company or client? Let’s be honest, pitching is not easy and can be really frustrating! After pitching several ideas to news outlets over the past year, how many stories have you secured? Most of us know that we are pretty lucky to even receive a …more
Content marketing is becoming an increasingly more important way for clients to reach new customers. Businesses of all sizes can extend their online reach by producing quality content on their websites and social pages. Think about it. How often do you really pay attention to a traditional advertisement? Sure, that commercial might have entertained you the …more
What was the Agency Entourage team up to this morning? Well, besides getting confused looks from strangers as we walked and scooted down Main Street, we filmed something awesome with the fine folks at Which Wich. Which Wich not only makes truly tasty sandwiches and shakes, they also like being creative and having fun. On Friday, Agency …more
If you are like 30.6 million other people, you watched the Super Bowl this weekend. It was a night full of ups (Beyonce!) and downs (Power Outage!), but the real action was on Twitter and Facebook. Here are three of the biggest winners of the night (not counting the Ravens). 1. Jay-Z. Shortly after Beyonce …more
We’ve all been there, after months of writing blogs full of award-winning content, you hit a wall. But what do the pros use that we “normal folks” can utilize? Many of them in fact aren’t using anything new. With a few simple tweaks to your Google search, you can generate even more engaging content for …more
The biggest American sporting event of the year is also the biggest night of the year for advertisers. Yesterday, viewers saw ad’s ranging from library fights over Oreo’s to a buff guy modeling the newest Calvin Klein underwear. Advertising during this game is historically expensive and the trend continues in 2013. This year the average …more
What good is tweeting out an awesome message if no one reads it? The number of eyeballs that see your content depends on a variety of factors, and timing your tweets to go out at the perfect time can maximize your tweeting power. Fusework Studios gathered info about people’s Twitter behaviors and compiled them into …more
Arlington Highlands, a mixed-use retail shopping center in Arlington, Texas, wanted an alternative way to encourage shoppers to donate to the annual DFW Toys for Tots toy drive. To do this, we launched an Instagram campaign and created “Give-a-Gram” weather-resistant displays. For every Instagram upload with the designated hashtag, #AHGive, the center would donate $1 to the DFW chapter …more
Who is this guy? Let’s start off with a nice little introduction. My name is Michael Haake. I grew up around the DFW area (specifically on the hard streets of Keller, TX). I learned I hated west Texas during my freshman year of college, so I left Texas Tech University and joined the fine people …more
If you find yourself getting bored just looking at other DFW area marketing internships, try an Agency Entourage internship on for size! You’re sure to have a great time while getting a one-of-a-kind experience. Don’t believe me? Here are five reasons that you should intern with us this semester: Be in the Heart of the …more
There’s an old adage that says “the best camera is the one that you have.” Technology has come a long way in making it easier for us to record video on the go. It’s possible to shoot HD quality video on your iPhone or Android device, edit and publish it to YouTube without even switching …more
It may sound a little bold, but whether you love it or hate it, Instagram owned 2012. With this year marking such feats as surpassing the number of users on Twitter and having more than 200 photos uploaded per second in a single day, this “little” photo site has really become the forefront of social …more
We at Agency Entourage love the holidays! We also love a good party, and helping out our community. This past Wednesday we all got together for our annual holiday potluck. We had amazing cupcakes and even some red velvet rice crispy treats! More importantly, we gathered cold-weather items such as gloves, sweaters, scarves and hats …more
One way of reaching your customers is the podcast. Podcasts are defined as “ a type of digital media consisting of an episodic series of audio radio, video, PDF, or ePub files subscribed to and downloaded through web syndication or streamed online to a computer or mobile device.” The primary purpose of creating a podcast is so that your audience can easily consume your message at a later …more
You’ve decided that you want to film a web video but you’ve hit a creative wall. This is a common issue that many filmmakers run into, but don’t worry – we’ve compiled a few tips to help get you past your “writer’s block.” Watch videos by creative filmakers. One great thing about the web is …more
Signup to receive Emails of New Blog Posts:
© 2003-2013 Agency Entourage LLC, All Rights Reserved.
