Get updates, news, and event info about the latest in social media from our exclusive Agency Entourage Newsletter.
One hallmark of an interesting web video is variety. Have you ever seen a video that keeps one shot through the whole video? The lack of shot diversity can bore viewers, and that’s the last thing you want to do! Creative camera angles can make even the most bland subject seem exciting. Here are three …more
You’re probably wondering “New? But he’s been there for like three months!” And it’s true! Better late than never though, right? I grew up just north of Houston in Spring, Texas. After graduating from Baylor University in 2009 with a degree in Journalism, I moved to Dallas to start my career and eat fried food …more
Attaching visual content to your posts on Facebook will greatly maximize the amount of viewers who’ll see it. Video is a great medium for expressing ideas and connecting to your audience online, and luckily it is very easy to do! There are two main ways to get video on Facebook – uploading it through Facebook’s official video …more
We know social media has evolved into this online phenomenon that has us checking our smartphones and various social sites on a daily basis. But don’t forget the feedback your social media networks can bring you with social media management offline, too. Inspired by this PR Daily post by Chris Tompkins, here are three other …more
Do you manage a Facebook page for a shopping center? If so, there’s a few questions to make sure you have answers to. Don’t waste your time by going at it without a clear cut strategy. Are you paying attention to your Facebook Insights? Would you open a shopping center without knowing the demographics and …more
Those working for an online marketing agency often ask, what makes videos go viral? Let’s ask YouTube’s Trends Manager, Kevin Alloca. The answer might surprise you! And it teaches a lesson about all social media management. Did you know that 48 videos are uploaded each minute to YouTube. Yes, every minute! That’s about two days …more
TIME Magazine named Rebecca Black’s “Friday” the No. 1 viral video of 2011. With its catchy chorus and simplistic lyrics, the song became the most ‘disliked’ video on YouTube, but captured more than 32 million views. But most viral videos aren’t made by someone’s mother writing a $4,000 check to a production company. Like the popular …more
In the PR industry, routine vlogging (video blogging) is a great addition to your company and clients’ online presence. It allows your audience a chance to see and relate to a “face” for the brand or company and they can enjoy visual content. Hey, even though it’s nonconventional, Jenna Marbles has transformed into a YouTube …more
As the popularity of Pinterest business pages continues to grow, it’s important to consider how to incorporate videos in addition to your images. Now that you have the hang of how to pin your blogs, office images, infographics and such, consider making a couple boards just for videos. Pinterest recently integrated the Vimeo platform, so …more
While most Monday mornings in the office generally have nothing to offer other than the constant reminder that yet another weekend has flown by, there is always one thing I can look forward to- reading about all of the exciting topics, trends and mishaps from the social media world that happened over the weekend. There’s …more
So you’ve made the switch over to the new Facebook Timeline, but what now? Brands are creating impressive new pages with company milestones, clever new cover photos and the ability to give post more prominence. Now page admins can pin posts, star posts and change the dates of post, all new features introduced at the …more
In an effort to stay up to date on the latest and greatest in the social media world, for both Agency Entourage and myself, I have set up a slew of Google Alerts. One jewel that came through my inbox from Mashable was an eye catching study about social network usage on mobile devices. Maybe this caught …more
Happy Valentine’s Day from the Agency Entourage team! Although today is the day to spoil your significant other because either a) you want to, b) you have to or c) your forgot last year so you’re making up for it big time this year, it’s also a great day to reflect on some of the …more
I’ll be the first one to admit that I’m not the most sports savvy girl in the world. To be brutally, and embarrassingly, honest, I actually accidentally used the phrase “home run” in relation to football just this week. My coworkers had a good laugh about that one. While I’m not the biggest sports fan …more
Don’t worry, your wait is finally over! I’m back with the highly anticipated part 2 of Agency Entourage’s ABC’s of social media series. Like I said in Agency Entourage’s ABC’s of Social Media: Part 1, social media really can be easy, it’s just all about strategy. Here’s the rest of what you need to know: …more
If you haven’t jumped on the social media bandwagon yet, you’re missing out. Don’t worry, the ABC’s are as easy as 123, and social media can be easy too! Here are the basics to get you started: A- Always tap into all of the social media platforms that you can. Aside from creating a social …more
Since I can no longer enjoy the Best Year Ever recaps from VH1, I decided to put together my own social media edition because, after all, that’s our speciality here at Agency entourage. It seems only fitting to kick things off with a look at the best social media moments of 2011. Rebecca Black forever …more
Feliz Navidad, Joyeux Noel, Mele Kalikimaka, Buone Feste Natalizie, or however you say happy holidays, the Agency Entourage family would like to wish all of our friends, family, and clients a very Merry Christmas! Are you giving any social media gifts this year? We think Spotify makes a pretty awesome present (and it keeps giving all …more
This year Santa made a special stop at Agency Entourage. The kids naturally loved him and so did the team. The whole shop was warm and fuzzy with the spirit of the season. Santa was doing his thing; granting Christmas wishes, checking to see who was naughty and who was nice and smiling for the …more
Cyber Monday, the Monday after Black Friday in which companies provide some pretty awesome sales and prices on their online stores, was big this year. Sales from last year increased and, to me, it looks like social media was a huge help to this Internet shopping phenomenon. According to comScore, “U.S. online sales for Cyber …more
As I sit here, only two days away from the glorious day of stuffing my face with turkey, green beans, and all the other traditional fixings of Thanksgiving, I’m also recognizing the things I’m truly thankful for. While, of course, I’m thankful for the major things in life, like my family, my friends, and my …more
What good is taking the time to create video content that nobody sees? So how do you make sure that your Youtube efforts are not in vain and that your videos are actually getting the views that you anticipated when you set out to on your latest video project? No need to fret, there is …more
With a little help from a great post by Rich Brooks on Social Media Examiner, my YouTube videos are seeing a lot of views. I’ve made sure all of my YouTube videos I upload for my personal channel, my company’s channel and my clients’ channels are formatted in the following way and I can honestly …more
Until this week, once you uploaded a Youtube video there was no turning back. Bad color? Too bad. Want to go back and add music? Too bad. Your video was posted and could never be altered, regardless of whether or not you had made a final decision on what would be included in your video. …more
Another year and another Social Media Day celebration is in the books at Agency Entourage, where we celebrated the revolution of media becoming ever so social. We had social media treats, a live #smday display and interactive games that guests participated in. Even our guestbook was socially themed, because hey, is there any other way …more