Producing quality content will only get you so far when it comes to digital marketing. Many digital marketers are pouring their resources into social media platforms, but is that the wisest choice? In order to figure out where to invest, you need to know what’s working and what isn’t. Making quality content is always important, but making sharable content is really going to be what makes your social media marketing campaign a success. Web Marketing 123 dives into the top digital marketing goals and challenges faced by digital marketers in 2014 in the infographic below. Take these into consideration when planning how you tackle your next digital marketing plan! We’d love to get your perspective, so leave us a comment on which information you agree with, which you don’t and why on our Facebook page! If you need helping creating a digital marketing game plan of your own, contact our team of digital marketing strategists today!