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 In Blog Archives, SXSW, Traditional Marketing and Advertising


SXSW Interactive 2014 is officially over for us. We had a blast in Austin!

SXSW Stubbs

Lunch at Stubbs before the AE Boat party

I gained a ton of knowledge from the sessions I attended. I plan on implementing several of them into my daily work routine. Out of all the sessions I caught, I gained the most insight with managing the design approval process and word of mouth strategy.

I also saw some emerging technologies at the SXSW trade show.

Stephanie and Hayley working at Austin Java

I was very impressed with how organized SXSW was. It seemed like there was about 100 different sessions or workshops going on at a time. They did a great job making sure attendees knew where they were going.

SXSW Session

Marketing as a Service Session at Wanderlust

As far as venues go, I didn’t get to experience all of them, but I did get to eight or nine. My two favorites were The Driskill and Wanderlust.

I thoroughly enjoyed my time in Austin with the AE team. I can’t wait to go back next year.

Did you help put #DallasOnTheMap? Check out Agency Entourage’s Instagram page to see some awesome photos from SXSW.

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