We hear people ask us all the time, “why is SEO important?” The short answer to why SEO is important is because it makes your website visible to customers on search engines like Google, Bing and Yahoo. Here at Agency Entourage, we want to walk you through a few reasons why your search engine optimization (SEO) is vital for the online success of any business.
What is SEO and Why Should I Care?
Attracting online visitors to your website is essential for the success of an online business. But regarding quality traffic, SEO marketing is your best resource. You want to attract genuinely interested people in your products or services. The best way to summarize why SEO is important is to say that it’s your best tool to break through the noise for quality customers.
Why SEO is Important for Sales
Your “conversion rate” is the percentage of people who visit your site and perform a specific desired action. With SEO optimization, you’re guaranteed to see consistent results as you add and update webpages to your site with high-ranking keywords. Keywords are words and phrases people use to search for things online, like on Google Search. SEO is crucial for sale conversions.
Giving You a Cost-Effective Edge
Ads are a significant source of search engine results (SERPs), but SEO will help you drive organic results. Organic results are people who search for your products or services and land on a webpage without clicking on an advertisement from your website. SEO is a cost-effective solution for your business to help you land in front of people before your competitors do.
These were just a few examples of the importance of SEO marketing. When it comes to digital marketing, you can rest assured that your team at AE is ready to go in-depth about why SEO is important whenever you need it! Ready to partner with SEO specialists to help your business thrive? Contact us today, and let’s get started!
Photo Sourced from Getty Images: #1360521208