When digital marketing and social media first started, the name of the game was to simply get on the platforms and serve up great quality content, but all that great content came at a high price [...]
As social media continues to evolve, so does it’s strategy for brands. Enter: influencer marketing. So, what exactly is influencer marketing and why should your brand implement it? What is [...]
Google wants to be an even bigger part of your content strategy with Google Posts. This functionality allows business owners to make social media-like updates with links that will appear under [...]
Do you handle digital marketing for a small business? If so, you’re in luck. Today, we’ll be discussing four digital marketing tactics you should test. Rest assured, these are quick and proven [...]
Okay, you’ve created a landing page, a Google Ad campaign, and Facebook PPC campaign, but your advertising efforts just aren’t moving the needle all the way! It’s important to [...]
The key to any successful marketing is the ability to speak to and engage with right audience at the right time. Three capabilities in LinkedIn’s new Matched Audiences tool can help your business [...]
In the latest Google Partner event held at Agency Entourage, Google shared some good insights into the current state of digital advertising in the Auto Industry. In our ever-advancing world of [...]
Instagram has become a crowded space for brands, but rightfully so. Younger audiences have fled Facebook and Twitter, choosing to engage on newer social media channels such as Instagram and [...]
Instagram has had quite the evolution in the digital world over the last couple of years. From launching ‘Instagram Ads’ to ‘Stories,’ the social media platform has morphed into some sort of [...]
